September 13, 2017

Empire Access has partnered with Vivial, a groundbreaking martech company that offers a full range of customer engagement tools, as its publishing partner and to work with local businesses to build and implement best-in-class multi-media advertising solutions.

Consumers look at up to 10 sources of information when researching products and services. It’s imperative that local businesses are found where consumers are searching. Eighty-seven percent of online searches begin with a Google-like search, making online listings, search engine optimization and mobile-friendly websites a necessity for local businesses. And in small and mid-size markets, eight out of 10 people will also use print directories when looking for local products and services.

“We’re extremely excited about our new partnership with Vivial,” said Bob VanDelinder, Director of Marketing at Empire Access. “Vivial will publish our print directory and provide our business customers with a wide array of enhanced print and online advertising services.”

By partnering with Vivial, Empire Access’ clients will benefit from having a full suite of marketing tools. From mobile-responsive websites to content marketing, social media to print yellow pages, local search to online video, Vivial works with local businesses to generate a big marketing presence. And with the help of a dedicated Account Coordinator local businesses are supported every step of the way.

“We are proud to support Empire Access as their print publisher and to work with their local business customers to create robust marketing programs that will impact their bottom line,” said Laura Cole, Vice President of Marketing at Vivial.

About Vivial:
Vivial is a groundbreaking marketing technology (martech) company that offers a full range of customer engagement tools to help businesses enhance the way they connect with customers, build loyalty, manage content and track results. We help businesses of all types increase their visibility using turnkey solutions, allowing our customers to get back to running their business while we work behind the scenes to get them results.

Vivial’s success is highlighted by recognitions such as: “Fifth Hottest Technology Company,” Forbes; “Best Local SEO Company,” Top SEO; and “Green Initiative” from the prestigious national Communitas Award.

For more information visit

About Empire Access:
After starting in 1896 with one telephone line in Prattsburgh, NY, Empire Access has grown significantly as a family‐owned, locally based communications provider serving large areas of Upstate New York and Northern Pennsylvania. Today’s Empire offers a wide range of products and services from basic phone service to digital phone, scalable high‐speed Fiber Optic Internet, basic to enhanced digital TV service to advanced security solutions. Responding to a variety of business and residential needs, Empire continues to expand into new areas while retaining a strong focus on local, personalized customer service. Empire Access offers Fiber Optic service in Arkport, Batavia, Bath, Big Flats, Canisteo, Corning, Elmira, Hammondsport, Hornell, Montour Falls, Naples, North Hornell, Penn Yan, Watkins Glen, and Waverly in New York and Sayre, Athens, South Waverly and Troy in Pennsylvania. The company’s Website can be found at